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Credit unions are intensely aware
that banks are considered faceless, unfriendly businesses
and that credit unions are not banks! In fact,
credit unions pride themselves on their reputation for
being member-focused.
Maintaining and cultivating that perception among members
not only improves the member relationship, but also enhances
the credit union’s ability to retain and expand business.
In this course, the student will
learn the skills and attitudes needed to succeed in providing
quality member service. Success includes both obvious courtesies
and not-so-obvious communication techniques. These techniques
require effort and patience to learn. They are the factors
that make the difference between merely adequate service
and truly outstanding, professional service.
This course concludes with interactive,
real-life scenarios where the student can practice and
assess the knowledge and skills taught throughout the course. |
